Friday, January 8, 2010

The Business Research Process

  1. Observation (Broad area of research identified)
  2. Preliminary Data Gathering (interviewing & Literature survey)
  3. Problem Definition (Research problem Delineated)
  4. Theoretical framework (Variables clearly identified)
  5. Generation of Hypothesis
  6. Scientific research Design
  7. Data collection, analysis, and interpretation
  8. Deduction (hypothesis substantiated or not? Research questions answered or not?)
  9. Report Writing
  10. Report Presentation
  11. Managerial Decision Making

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